The “why” behind the company

There are a lot of interesting ideas out there in startup land. The ideas are varied and hardly ever the same. 

But where do they come from. Or, perhaps the better question is why. Why do founders want to start these companies and build these things. 

Some ideas take advantage of white space in the market.

Some ideas are inspired because of the market size. 

Some ideas come from the founders wanting to scratch their own itch. 

Some ideas come from founders where the itch is a lifelong mission.

Some ideas come from being opportunistic. 

Some ideas come from founders who can’t imagine doing anything else

Some ideas come from founders who hate the status quo. 

Some ideas come from a simple moment. 

Some come from anger or emotion

Some are by sheer accident.

It’s always interesting to hear the “why” when founders start a company. It’s often much more compelling than the “how”. 

I’m going to ask a few founders in our portfolio to write a guest post & share the “why” behind their desire to start a company.

I hope to share that with you soon. 

Some thoughts on wearable computing

Wearable computing has arrived. 

It’s still early days for sure but even today I have two devices with me pretty much all the time — my mobile phone and a Nike Fuelband. 

I’m excited about the future of wearable connected devices. My Fuelband is powerful but physically clunky, software isn’t great, and isn’t friendly to 3rd parties. Other than that it’s great :) 

Apple and Google are also getting into the wearable game. It’s an opportunity to break the market wide open. 

It’s hard to say when the Apple Watch will ship if ever. The iPhone was commonly called the “jesus phone” for many years while people waited. Do you remember this wacky first attempt. But I hope they ship the Watch. It’s a very exciting category. I pre-ordered the Pebble as well. 

Google Glass is equally interesting and exciting for me. Let me just get this out of the way. I’m buying one as soon as there is a place for me to order one. 

The open question Google needs to answer is whether Google Glass will feel as socially awkward as bluetooth headphones or will it be a revolutionary first step like the bag phone.

As a fan of Ready Player One, I’m so ready to jump into the Oasis.