In the end, inspiring the poignant fantasy of another life is the closest these videos come toward telling a bigger story. Like MTV in its heyday, Next New is proudly hit or miss. Viewers don’t go to it for any one video; they tune in for a sensibility, a lifestyle. The scene at Next New is techy, of course, but it’s also wholesome and nostalgic and low key and inventive and whimsical and frugal and enterprising
Great piece about our portfolio company Next New Networks in the New York Times today.